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Rely on Zogby’s four decades of voter opinion and attitudes research to guide your policy decision. As a versatile and experienced consumer opinion survey and political survey company, John Zogby StrategiesSM gathers the most insightful and profitable information from the individuals whose opinions matter the most for your success.
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SERVICES
Our mission is to be the most exceptional market research company, opinion survey service, and trendspotting research company in the world. At John Zogby StrategiesSM, we use cutting-edge survey design & services to gather valuable data from focus group testing, market segmentation research, public opinion polling, and other research methods. Our services include:
- Focus group research and marketing
- Survey data collection
- Market research services
- National opinion surveys
- Opinion and political research
- Online and political polling service
- Employee opinion surveys
- Telephone survey service
- Online focus group service
- Brand survey service
- Customer survey services and consumer opinion research data
- Trendspotting research services
- Jury selection research
Latest News and Articles
The Zogby Report | 11.22.24 – Trump’s Appointments and Disappointments?
Today, let’s discuss the accuracy of recent election polls, highlighting the narrow margin between Donald Trump and Kamala Harris. Polls generally fell within the margin of error as the votes are tallied. Next, let’s talk about Trump’s cabinet appointments. Is he delivering on teh promise of shaking up the government or have these choices gone…
The Zogby Report | 11.12.24 – A Pre-Autopsy for the Democrats
Something has happened to the Democratic Party…. Today, let’s analyze the results and implications of the election. Democrat Joe Biden won 81.2 million votes in 2020, while Kamala Harris received 71.8 million votes in this election, showing a loss of over 9 million Democratic votes. Conversely, Donald Trump increased his voter base, receiving 75.1 million…
Trump didn’t just win. He expanded his voter base
Trump outperformed his 2016 and 2020 election runs substantially with groups such as young men and Black people by John Zogby, Senior Partner, John Zogby Strategies Donald Trump defied the polls and pundits and received both a majority of the popular vote and of the electoral college. His margin of 3.4 percentage points (thus far)…