John Zogby Strategies was commissioned by Venn Strategies to conduct two surveys using a sample of ESCA full-time employees and a sample of non-ESCA full-time employees. The former sample was made up of 200 adult employees below the executive level while the latter was made up of 400 adult, full-time employees across the nation, also below the executive level.
Contrary to conventional reporting, we found that you have permission from Millennials and Gen Z to make dynamic adjustments to your business model and operations.
Yes, there are nuances in how they want to be involved. But your employees want to move to the future, even at the cost of being disrupted in their jobs and those of others in the company. And your transformation can be far-reaching.
The Arab-American community has long lacked visibility on Census surveys making this vulnerable population hard to count. Recent efforts to fix this decennial undercount have been stalled and the problem has only been exacerbated by recent anti-Arab rhetoric and policies from the Trump administration. The undercount of the Arab- American community can actually worsen in 2020. Compounding all of this has been preexisting concerns about the misuse of Census data about Arab-Americans at a time of heightened distrust of the government.
This multi-stage research project was implemented by John Zogby Strategies partnering with communications and policy staff from AAI and ADC.
Objectives:
