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Rely on Zogby’s four decades of voter opinion and attitudes research to guide your policy decision. As a versatile and experienced consumer opinion survey and political survey company, John Zogby StrategiesSM gathers the most insightful and profitable information from the individuals whose opinions matter the most for your success.

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INSIGHTS AND
STRATEGIES,

NOT JUST
NUMBERS.

SERVICES

Our mission is to be the most exceptional market research company, opinion survey service, and trendspotting research company in the world. At John Zogby StrategiesSM, we use cutting-edge survey design & services to gather valuable data from focus group testing, market segmentation research, public opinion polling, and other research methods. Our services include:

  • Focus group research and marketing
  • Survey data collection
  • Market research services
  • National opinion surveys
  • Opinion and political research
  • Online and political polling service
  • Employee opinion surveys
  • Telephone survey service
  • Online focus group service
  • Brand survey service
  • Customer survey services and consumer opinion research data
  • Trendspotting research services
  • Jury selection research

Latest News and Articles

Zogby Strategies Poll New Jersey Governor – Democrat Mikie Sherrill leads Jack Ciattarelli 50% – 42%: Top Issues Can Make or Break Either Candidate in the Final Stretch

John Zogby Strategies’ latest poll of New Jersey likely voters in the race for Governor reveals Democrat Mikie Sherrill leads Republican Jack Ciaterelli 50% to 42%. Sherill holds 88% of the Democratic party, while Ciaterelli’s support is equally strong with 86% of Republicans. Independent voters are more evenly balanced, with 45% selecting Sherrill and 40%…

Are We In an Imperfect Storm? 09.26.25

In this episode of Real Polling in Real Time with Zogby, we’ll engage in a critical discussion about the current state of global leadership and the unfolding of a massive political revolution. We’ll examine the behavior of past and current political figures, particularly President Trump’s actions and rhetoric, and the broader implications of hyperpolarization. Our…

What Is Freedom of Speech? – 09.19.25

Today on the podcast let’s discuss the misunderstood nature of freedom of speech in the United States. Between the  concerning interventions by the Federal Communications Commission, political overreach, and the cultural impact of media on both sides of the political spectrum, how is this contributing to our political tribalism? We’ll also look to history to…