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Rely on Zogby’s four decades of voter opinion and attitudes research to guide your policy decision. As a versatile and experienced consumer opinion survey and political survey company, John Zogby StrategiesSM gathers the most insightful and profitable information from the individuals whose opinions matter the most for your success.
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SERVICES
Our mission is to be the most exceptional market research company, opinion survey service, and trendspotting research company in the world. At John Zogby StrategiesSM, we use cutting-edge survey design & services to gather valuable data from focus group testing, market segmentation research, public opinion polling, and other research methods. Our services include:
- Focus group research and marketing
- Survey data collection
- Market research services
- National opinion surveys
- Opinion and political research
- Online and political polling service
- Employee opinion surveys
- Telephone survey service
- Online focus group service
- Brand survey service
- Customer survey services and consumer opinion research data
- Trendspotting research services
- Jury selection research
Latest News and Articles
10.15.25 – The Real Divide Between Americans
Today Jeremy will share some of our latest numbers on presidential approval, crime, and the controversial issue of deploying National Guard troops to cities. Below the national numbers, when we look at key demographics some very interesting insights emerge. We’ll also look at the public’s support for political ideologies represented by figures like Mamdani and…
President Trump’s Approval Rating at 44, Slight Majority Disapprove: Nation Deeply Divided Over Insurrection Act
A new poll by John Zogby Strategies shows President Donald Trump’s overall approval rating at 44%, with 51% disapproving—a slight drop from his August approval-disapproval rating of 46% and 52%. The poll was conducted online October 10-12, 2025, among 1,000 likely voters nationwide, and has a margin of sampling error of +/-3.2 percentage points.…
Zogby Strategies Poll New Jersey Governor – Democrat Mikie Sherrill leads Jack Ciattarelli 50% – 42%: Top Issues Can Make or Break Either Candidate in the Final Stretch
John Zogby Strategies’ latest poll of New Jersey likely voters in the race for Governor reveals Democrat Mikie Sherrill leads Republican Jack Ciaterelli 50% to 42%. Sherill holds 88% of the Democratic party, while Ciaterelli’s support is equally strong with 86% of Republicans. Independent voters are more evenly balanced, with 45% selecting Sherrill and 40%…