GLOBAL CAPABILITY,
PERSONAL TOUCH.

Rely on Zogby’s four decades of voter opinion and attitudes research to guide your policy decision. As a versatile and experienced consumer opinion survey and political survey company, John Zogby StrategiesSM gathers the most insightful and profitable information from the individuals whose opinions matter the most for your success.

YOU’LL BE IN GOOD COMPANY

INSIGHTS AND
STRATEGIES,

NOT JUST
NUMBERS.

SERVICES

Our mission is to be the most exceptional market research company, opinion survey service, and trendspotting research company in the world. At John Zogby StrategiesSM, we use cutting-edge survey design & services to gather valuable data from focus group testing, market segmentation research, public opinion polling, and other research methods. Our services include:

  • Focus group research and marketing
  • Survey data collection
  • Market research services
  • National opinion surveys
  • Opinion and political research
  • Online and political polling service
  • Employee opinion surveys
  • Telephone survey service
  • Online focus group service
  • Brand survey service
  • Customer survey services and consumer opinion research data
  • Trendspotting research services
  • Jury selection research

Latest News and Articles

Is Susie Wiles Signaling Something Big? 12.19.25

In this episode of ‘Real Polling in Real Time with Zogby,’ John and Jeremy discuss the current state of the Trump administration as of December 19, 2025. They delve into various critical issues, including the mixed public sentiment on inflation, the President’s declining approval ratings, and Susie Wiles’ controversial interview. Is she sending a signal…

December 2025 Favorability Ratings & Trends

December 2025 Presidential Approval and Issues Trends