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October 30, 2024

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John Zogby Beyond the Horse Race 1

The Aggregation-Industrial Complex

articleBy Peter DonovanOctober 30, 2024Leave a comment

Beyond the Horse Race, Chapter 6 Summary  “Beyond the Horse Race, How to Read Polls and Why We Should,”  was released recently by John Zogby. Chapter 6 is titled “The Aggregation-Industrial Complex.”  Here is a summary of it.  As the world of public opinion research has continued to evolve, there is also a growing critique…

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