A Letter From John Zogby

Senior Partner of John Zogby Strategies Our first year has been one of excellent client services, growing revenues, and plans for an exciting 2018. Since our inception in the summer of 2016, we have: conducted two major surveys, written well-publicized reports, and made a keynote presentation for a major trade association in Washington, DC managed…

The Z-Files: Trends and Opportunities

This week’s JZS Newsletter features: i) Z-Files: Trends and Opportunities By John Zogby Strategies ii) Do You Know Your Clients’ Tribe? From The National Association of Realtors, by Meg White     Trends and Opportunities 1. The Declining Significance of the Liberal/Conservative Paradigm: Millennials and Gen Z have displayed a knack for consensus building and problem solving.…

Zogby Weekly Newsletter 6-13- 2017

This week’s JZS Newsletter features: 1) From Chaos Towards Order: Generation Z, Disruption, and the Prospects For A Better Future, By Jeremy Zogby 2) Tribal AnalyticsSM And The Bottom Up Revolution, By John Zogby 3) Trump Report Card: Too Much Defense Overshadows His Agenda, From the Washington Examiner, By John Zogby 1) From Chaos Towards…

Zogby Weekly Newsletter 6-06- 2017

This week’s JZS Newsletter features: 1) Zogby’s Latest Weekly Trump Report Card, From the Washington Examiner 2) What’s Your Tribe?, From It’s Ethics, Stupid! ______________________________________________________________ 1) Trump’s Weekly Report Card   From the Washington Examiner, By John Zogby In early 1995, a badly bruised President Bill Clinton was asked by then-ABC News White House correspondent…

New Book By Pollster John Zogby Defines America’s Tribes Seven Years of Survey Research Leads to New Understanding of Who Americans Really Are

Pollster and author John Zogby announced today the publication of his fourth book, We Are Many, We Are One: Neo-Tribes and Tribal Analytics in 21st Century America. The book is self-published, as was his 2013 book First Globals: Understanding, Managing, and Unleashing the Potential of Our Millennial Generation. “In addition to generating a lot interest…