Zogby Weekly Report 5-1-2017

In this week’s JZS report we share news about: 1) Meet the Persistents: a brief bio on one of Zogby’s 11 Neo-Tribes 2) Coming Soon: What’s your Tribe? 3) And Trump’s Weekly Report Card 1) Meet the Persistents: Almost one in 5 of us say their lives have been defined by some form of horrible…

Interview: Zogby Talks about getting 2016 right

  While most ‘experts’ were cleaning egg off their faces, John Zogbycemented his credibility as the real McCoy. He did not throw in the towel for Trump, recognizing that the race was much closer than conventional wisdom let on. His biography at The Huffington Post describes him as the”former president and CEO of Zogby International, remains by all…

Clinton, Trump and the Battle for Authenticity

Like beauty, pornography, and soul, it is hard to define authenticity. As Supreme Court Justice Byron White noted, “you just know it when you see it”. But it is the sine qua non for any successful presidential candidate. Americans demand a President they can relate to and, even more importantly, one who can relate to…

Trump vs. Clinton: No Surges or Free Falls

I have been polling professionally for 32 years now and I have been engaged in the day-to-day polling of Presidential races since 1992. That is a very long time but one thing has not changed: the annoying media coverage of every minute of every day of every campaign. It is the moral equivalent of the…

Pneumonia Is a Very Serious Matter

I am not a physician nor do I play one on TV. But I have had “Walking Pneumonia” four times in my life – in 1982, 1983, 1984 and 1986. (Since that time a powerful pneumonia shot has been developed, generally good for ten years or so, and I have been blessed). But my point…

Clinton and Trump: How Not To Win a Majority

As I write this column, the presidential race is pretty much tied. Both candidates are stuck somewhere between the high 30s and low forties in national polls and, contrary to the views of some pundits, the states do not produce a clear winner just yet either. Yes, indeed, Hillary Clinton now “leads” in several battleground…

Arizona and Florida Primaries: Is the Insurgency Over?

Tuesday, August 30, was a very big day for the Establishment in both political parties. Four hotly contested races left the insurgencies in both parties reeling as well-known, experienced, well-financed candidates drubbed their opponents. In Florida, Senator Marco Rubio easily defeated a challenge from homebuilder Carlos Beruff who sank more than $8 million of his…

Trump and the “Hell-in-a Hand basket Vote”

Seven in ten voters say that things in the United States are headed in the wrong direction. Even though President Barack Obama is posting some of the best approval numbers of his presidency, there is a strong undertone of disaffection. I think it is attributed to a genuine sense of anxiety by a forgotten middle…