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#Polling

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The Zogby Report | 09.22.23 – Polling on Media, AI & a Conversation with Jim Lichtman

podcastBy Jeremy ZogbySeptember 22, 2023Leave a comment

Today on the podcast we’re excited to welcome a very special guest, Jim Lichtman – author of the new book “Trust and Confidence: Inside the battle between the secret service and Ken Starr.” Jim has been writing and speaking on ethics to corporations, associations and organizations since 1995. Feature stories and appearances include USA TODAY,…

The Zogby Report | 08.30.23 – GOP Polls – a Teachable Moment

podcastBy Jeremy ZogbyAugust 30, 2023Leave a comment

Let’s begin by talking about what some of the latest polls after the first GOP Primary debate. Now that the dust has settled, what can we learn? When we look at polls like these, and there are many of them – what is actually meaningful and what doesn’t really matter? How can we understand what’s…

The Zogby Report | 05.19.23 – Is Donald Trump the Victim of a Witch-hunt?

podcastBy Jeremy ZogbyMay 19, 20231 Comment

On the one hand, when Trump became President, he never received a ‘honeymoon’ period. But on the other hand, he was unique in cultivating his own troubles. Was Congress right to spend so much of its time investigating that administration? A larger question is perhaps, how many Americans feel that there are guilty parties across…

The Zogby Report | 04.24.23 – What is the Soul of America Today?

podcastBy Jeremy ZogbyApril 24, 2023Leave a comment

https://youtu.be/tPP9oYsqGuM Today on the podcast we have some very special data for you that we’ve been tracking. The first is what we see as a paradigm for the debate of the future – libertarian vs. communitarian. The second set of data involves the status of the American Dream – and what we even mean by…

The Zogby Report | 03.03.23 – How To Really Read The Polls

podcastBy Jeremy ZogbyMarch 3, 2023Leave a comment

Jeremy is in New Hampshire this week, so today we’ll give our listeners a crash course on how we pollsters actually conduct some of our research and interpret the data. And we’ll give you some tools to help you be better at identifying bias, errors and learn what the polls might actually be telling us.…

The Zogby Report | 02.24.23 – Of Secession and Succession

podcastBy Jeremy ZogbyFebruary 24, 2023Leave a comment

Republican Marjorie Taylor Greene sent out a provocative tweet declaring there is no longer national unity and advocating for a national divorce. The suggestion is that the red states and blue states separate from each other and take on their own models, whether a state favors a more federalist approach or a state’s rights approach.…

The Zogby Report | 11.11.22 – Lessons from the Midterms

podcastBy Jeremy ZogbyNovember 11, 2022Leave a comment

Among all the analysis and predictions of a red wave from so many pundits and pollsters, when we looked at our numbers we were not surprised by the outcome of this week’s election.  And while all the races are not yet called, once again It’s looking like control of the Senate will depend on the…

The Zogby Report | 11.04.22 – Advantage GOP?

podcastBy Jeremy ZogbyNovember 4, 20221 Comment

Today we’re going to look at the latest data including our own that suggests that especially in the key races around the country things continue to be fluid. Specifically, we’ll look at races in New Hampshire, Pennsylvania Arizona and more. What’s going on here is that not matter how good the science is in polling…

The Zogby Report | 10.14.22 – Are the Turnout Models Accurate?

podcastBy Jeremy ZogbyOctober 14, 20224 Comments

Today, let’s talk about turnout models. During a presidential election it’s fair to say the turnout models can be more favorable to democrats. More women, young people, African Americans and Latinos come out to vote. In off-year elections you’re looking at an older, more male more conservative turnout. This year, Democrats are concerned that support…

The Zogby Report | 10.07.22 – How to Really Read a Poll

podcastBy Jeremy ZogbyOctober 7, 20222 Comments

Today on the podcast we’ll go beyond the horse race and who is up, who is down of polling. Let’s really get into what people believe and why they believe what they do. We have a new nationwide poll of likely voters on a host of issues including Transgender issues, the war in Ukraine, inflation,…

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  • What We Do
    • Our Services
    • Polling & Focus Groups
    • Market Research
    • Communication Strategies
    • Trends & Forecasting
    • Tribal Analytics
    • Polling Services
    • Survey Data Collection
    • Survey Design Service
    • Focus Group Research & Marketing
    • Jury Selection Research
    • Telephone Survey Service
    • Trendspotting Research Service
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